On August 4, 2009, the principals of boutique real estate brokerage Morgan Lane acquired the assets of GMAC/Brookfield-owned Pacific Union, in what some onlookers termed a “David and Goliath” endeavor. The move was greeted with skepticism that the resulting firm could even survive the real estate slump, much less prosper and evolve.
It’s been four years and Pacific Union has reached several significant milestones, including double-digit percentages in every region, with the most dramatic growth in Sonoma County, where we increased our market share by an impressive 181 percent, and recognition as one of the top brokerages and highest in sales.
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